Parents condemn UK’s biggest toy chain for flogging ‘creepy’ products to young girls that ‘force them to grow up too quickly’

Britain’s biggest toy chain has been criticised by concerned parents who say it is selling ‘creepy’ and unsuitable products for children. 

The Entertainer, who operates 160 stores in the UK, has began stocking products from beauty brand Sol Beauty, including oils, serums and moisturisers. 

The items, which are available at the children’s retailer in stores and online, aim to give kids a ‘natural glow up’ as part of a four-step skincare routine.     

The toy shop drew criticism after one shopper posted

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