Britons use a quarter of their daily calorie allowance on unhealthy snacks, research has revealed.
The survey revealed that 95 per cent of people snack regularly, and are ill-informed about what the healthy choices really are.
Researchers found that 68 per cent of people eat a snack bar, cereal bar or protein bar as their treat of choice, while crisps, biscuits and chocolate are the next most popular options.
When picking a snack, consumers considered convenience and price first, the research said, with sugar content coming as only the fourth most important consideration.
The survey of 1,000 participants, conducted by gut health company Zoe,
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