Will the £1.3 billion Olympia gamble pay off?

On the latter, one senior music industry insider lamented they had not gone large. He argued that the new Olympia will hold 3,800, a similar size to the nearby Hammersmith Apollo, but below the Royal Albert Hall (5,900) and Brixton Academy (5,000). What London needs, he said, is a centrally located space to match Wembley Arena (12,500) and Alexandra Palace (10,250). Plumping for solo carried extra risk. The reason why Olympia felt forlorn at night was because those exhibitions (which can still remain, except there will be more of them and they will likely be buzzier) and the fairs were…

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