How influencers ruined the Wimbledon queue: British tennis fans are turned away after content creators encouraged thousands of tourists to swarm SW19 in viral videos

The Wimbledon queue was once considered an open secret among tennis fans, loved for its extraordinary organisation, strict etiquette and having its own official rulebook. 

But Britons have this week been turned away from Wimbledon en masse or are choosing to avoid the event altogether – after content creators encouraged thousands of tourists to swarm SW19 in viral social media videos. 

Dozens of TikTok and Instagram posts telling people how to secure coveted tickets for the prestigious tennis tournament have racked up millions of views, likes and shares.

Other influencers have shared their experiences of what it is like to join the queue,

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