How the high street’s frumpiest stores became cool again: The 5 brands that have shaken off their dated image – and 20 hero pieces to buy

MONSOON

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I’ve said ‘It’s Monsoon!’ more times than I can remember over the past few months, when colleagues have complimented my office outfits. The brand, which began 53 years ago as a stall on west London’s Portobello Road, not only knows what it’s doing when it comes to quality pieces but some of its most iconic designs are trending. Think beaded bags – Monsoon originally put them on the high street –

Staff Writer

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