DUP aims to broaden appeal with ‘common sense’ approach to Stormont

“It’s amazing just how many people from rural backgrounds, more traditional backgrounds, people who, even in the past, would have voted for Sinn Féin or the SDLP, just struggle to understand what those parties are doing on their behalf, and they look to us and say, ‘Actually, you and your colleagues, you’re talking common sense’.”

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