Katie Piper showcased her incredible figure in white lingerie as she launched a new period underwear brand called Piper.
The TV personality, 43, launched the new British period lingerie and menstrual wellbeing brand after being inspired by her daughter Belle, who started her period at age 11.
Katie and her daughter set out to create period underwear that women and girls would choose to wear, but insisted that she’s not ‘trying to create another SKIMS’.
She said: ‘I admire women like Rihanna and Kim Kardashian because they’ve shown how powerful it can be when women identify something missing in the market and build
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